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What Are Do-Follow Backlinks and Why They Matter for SEO?

What Are Do-Follow Backlinks and Why They Matter for SEO?

What Are Do-Follow Backlinks and Why They Matter for SEO?

What Are Do-Follow Backlinks and Why They Matter for SEO?

What Are Do-Follow Backlinks and Why They Matter for SEO?

Do-Follow Backlinks

Do-Follow Backlinks

Do-Follow Backlinks

Do-Follow Backlinks

A do-follow backlink is a regular hyperlink that passes authority (“link juice”) from one site to another, helping boost the linked website’s search rankings and visibility.

A do-follow backlink is a regular hyperlink that passes authority (“link juice”) from one site to another, helping boost the linked website’s search rankings and visibility.

A do-follow backlink is a regular hyperlink that passes authority (“link juice”) from one site to another, helping boost the linked website’s search rankings and visibility.

A do-follow backlink is a regular hyperlink that passes authority (“link juice”) from one site to another, helping boost the linked website’s search rankings and visibility.

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Do-follow Backlinks Boost SEO by Passing Authority to Your Site.

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Chandan

Chandan

Chandan

8 Min Read

8 Min Read

8 Min Read

Oct 16, 2025

Oct 16, 2025

Oct 16, 2025

A dofollow backlink is a link from another website that tells search engines to trust and follow your site. A dofollow link is a way for one website to say it trusts another website. Links that say "nofollow" don't change how well your site does in search engines.


Google will trust you and think that your content is useful if a well-known tech blog links to your site with a do-follow link.

A dofollow backlink is a link from another website that tells search engines to trust and follow your site. A dofollow link is a way for one website to say it trusts another website. Links that say "nofollow" don't change how well your site does in search engines.


Google will trust you and think that your content is useful if a well-known tech blog links to your site with a do-follow link.

A dofollow backlink is a link from another website that tells search engines to trust and follow your site. A dofollow link is a way for one website to say it trusts another website. Links that say "nofollow" don't change how well your site does in search engines.


Google will trust you and think that your content is useful if a well-known tech blog links to your site with a do-follow link.

Ahrefs screenshot showing dofollow backlinks
Ahrefs screenshot showing dofollow backlinks
Ahrefs screenshot showing dofollow backlinks
Ahrefs screenshot showing dofollow backlinks
Ahrefs screenshot showing dofollow backlinks

Why Dofollow Backlinks Matter?

Why Dofollow Backlinks Matter?

Why Dofollow Backlinks Matter?

Do-follow backlinks are important because they:



  • Get traffic from other sites: Links from well-known sites could send people straight to your site.


Do-follow backlinks are important because they:



  • Get traffic from other sites: Links from well-known sites could send people straight to your site.


Do-follow backlinks are important because they:



  • Get traffic from other sites: Links from well-known sites could send people straight to your site.


Here are some tried-and-true ways to get dofollow backlinks:


  • When you guest post, you write good articles for other websites in your field and include a link back to your own site that people can click on.


  • Create sharable things that people will want to share. Make things that people will want to use, like tools, tutorials, or infographics.


  • Building Broken Links: Find links on other sites that don't work and tell them to use your content instead.


  • Influencer Outreach: Reach out to well-known people in your field and ask them to link to your helpful information.

Here are some tried-and-true ways to get dofollow backlinks:


  • When you guest post, you write good articles for other websites in your field and include a link back to your own site that people can click on.


  • Create sharable things that people will want to share. Make things that people will want to use, like tools, tutorials, or infographics.


  • Building Broken Links: Find links on other sites that don't work and tell them to use your content instead.


  • Influencer Outreach: Reach out to well-known people in your field and ask them to link to your helpful information.

Here are some tried-and-true ways to get dofollow backlinks:


  • When you guest post, you write good articles for other websites in your field and include a link back to your own site that people can click on.


  • Create sharable things that people will want to share. Make things that people will want to use, like tools, tutorials, or infographics.


  • Building Broken Links: Find links on other sites that don't work and tell them to use your content instead.


  • Influencer Outreach: Reach out to well-known people in your field and ask them to link to your helpful information.

A call-to-action of Coozmoo's SEO Mastery ebook
A call-to-action of Coozmoo's SEO Mastery ebook
A call-to-action of Coozmoo's SEO Mastery ebook
A call-to-action of Coozmoo's SEO Mastery ebook
A call-to-action of Coozmoo's SEO Mastery ebook

What is Nofollow Backlink?

What is Nofollow Backlink?

What is Nofollow Backlink?

A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


When should a No-follow Backlink Be Used?


A no-follow backlink should be used when you do not want to pass link juice to, or endorse the linked website.


For example, no-follow backlinks were first recognized by search engines in 2005 when comment spam became an issue. Webmasters were able to make links in the comment fields nofollow so the website wouldn’t benefit from spamming comments with links.


Other situations where you might want to use a nofollow link would be for sponsored links, affiliate links, or user-generated content.

A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


When should a No-follow Backlink Be Used?


A no-follow backlink should be used when you do not want to pass link juice to, or endorse the linked website.


For example, no-follow backlinks were first recognized by search engines in 2005 when comment spam became an issue. Webmasters were able to make links in the comment fields nofollow so the website wouldn’t benefit from spamming comments with links.


Other situations where you might want to use a nofollow link would be for sponsored links, affiliate links, or user-generated content.

A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


A no-follow link, or backlink, is a link which does not pass authority on to the website it is linking to. These links do not help in terms of SEO.


To make a link no-follow, add rel=”no-follow” to the code when linking to a website.


When should a No-follow Backlink Be Used?


A no-follow backlink should be used when you do not want to pass link juice to, or endorse the linked website.


For example, no-follow backlinks were first recognized by search engines in 2005 when comment spam became an issue. Webmasters were able to make links in the comment fields nofollow so the website wouldn’t benefit from spamming comments with links.


Other situations where you might want to use a nofollow link would be for sponsored links, affiliate links, or user-generated content.

Factor

Factor

Factor

Factor

Factor

Do-Follow Backlink

Do-Follow Backlink

Do-Follow Backlink

Do-Follow Backlink

Do-Follow Backlink

No-Follow Backlink

No-Follow Backlink

No-Follow Backlink

No-Follow Backlink

No-Follow Backlink

Definition

Definition

Definition

Definition

Passes link authority (“link juice”) to the linked site

Passes link authority (“link juice”) to the linked site

Passes link authority (“link juice”) to the linked site

Passes link authority (“link juice”) to the linked site

Does not pass link authority to the linked site

Does not pass link authority to the linked site

Does not pass link authority to the linked site

Does not pass link authority to the linked site

HTML Tag

HTML Tag

HTML Tag

HTML Tag

<a href="URL">

<a href="URL">

<a href="URL">

<a href="URL">

<a href="URL" rel="nofollow">

<a href="URL" rel="nofollow">

<a href="URL" rel="nofollow">

<a href="URL" rel="nofollow">

Impact on SEO

Impact on SEO

Impact on SEO

Impact on SEO

Helps improve search rankings

Helps improve search rankings

Helps improve search rankings

Helps improve search rankings

No direct impact on rankings

No direct impact on rankings

No direct impact on rankings

No direct impact on rankings

Crawling by Search Engines

Crawling by Search Engines

Crawling by Search Engines

Crawling by Search Engines

Search engines follow and index the linked page

Search engines follow and index the linked page

Search engines follow and index the linked page

Search engines follow and index the linked page

Search engines may not follow or index the linked page

Search engines may not follow or index the linked page

Search engines may not follow or index the linked page

Search engines may not follow or index the linked page

Purpose

Purpose

Purpose

Purpose

To boost SEO and authority

To boost SEO and authority

To boost SEO and authority

To boost SEO and authority

To link without endorsing or affecting SEO

To link without endorsing or affecting SEO

To link without endorsing or affecting SEO

To link without endorsing or affecting SEO

Common Use Cases

Common Use Cases

Common Use Cases

Common Use Cases

Guest posts, editorial mentions, resource links

Guest posts, editorial mentions, resource links

Guest posts, editorial mentions, resource links

Guest posts, editorial mentions, resource links

Blog comments, paid ads, social media links

Blog comments, paid ads, social media links

Blog comments, paid ads, social media links

Blog comments, paid ads, social media links

Final Thoughts

Final Thoughts

Final Thoughts

One of the best ways to boost your website's authority, traffic, and search engine ranking is to get do-follow backlinks. Writing articles, guest posting, and reaching out to people in an organized way are all good ways to get links from high-quality, relevant websites. It takes time and work to build a good backlink profile, but the results are worth it.

One of the best ways to boost your website's authority, traffic, and search engine ranking is to get do-follow backlinks. Writing articles, guest posting, and reaching out to people in an organized way are all good ways to get links from high-quality, relevant websites. It takes time and work to build a good backlink profile, but the results are worth it.

One of the best ways to boost your website's authority, traffic, and search engine ranking is to get do-follow backlinks. Writing articles, guest posting, and reaching out to people in an organized way are all good ways to get links from high-quality, relevant websites. It takes time and work to build a good backlink profile, but the results are worth it.

Frequently Asked Questions (FAQs)

Frequently Asked Questions

Frequently Asked Questions

What is a good ratio of dofollow to no follow backlinks for a healthy link profile?

A natural backlink profile includes both. While there’s no perfect ratio, many SEO professionals aim for 60–80% dofollow and 20–40% nofollow. A balanced profile looks organic and helps avoid triggering spam filters.

How many dofollow backlinks should a new website aim for?

You should expect a structured process that includes onboarding, goal setting, strategy development, regular communication, execution of campaigns, and performance reporting. A good agency will act as a partner collaborating with you to understand your business, crafting a custom plan, and keeping you informed about progress and results.

How long does it take for a dofollow backlink to impact search rankings?

Vanity metrics are data points that look impressive but don’t directly impact your bottom line, such as social media likes, page views, or email open rates. While they can indicate visibility, they’re not strong indicators of business success. What’s more important are actionable metrics like lead quality, conversion rate, and return on investment (ROI). Looking for more details? Contact us today before your competitors do.

Should internal website links be dofollow or no follow?

High traffic without conversions often points to deeper issues such as: Poor targeting (the wrong audience is visiting), weak calls-to-action or unclear messaging, website usability issues or slow load times, lack of trust signals (like reviews or security).

Your marketing should not just drive visits; it should drive the right visitors and guide them to act.

How can guest posting help in building dofollow backlinks?

You’ll know it’s working when you see measurable progress toward your business goals, more qualified leads, better engagement, increased sales, or stronger ROI. Regular reports, clear KPIs, and consistent communication from your agency are key to evaluating success.

How do dofollow backlinks drive traffic besides improving SEO?

Organic marketing (like SEO, blogging, and social media engagement) often takes 3 to 6 months to start showing results and may take 6–12 months for significant impact. It builds trust and authority over time, and while slower than paid marketing, it often yields more sustainable growth.

How does influencer outreach generate dofollow backlinks?

A good marketing report should cover: Key performance indicators (KPIs) tied to your goals, traffic and conversion data, campaign performance summaries, ROI or cost-per-lead/acquisition, insights and recommendations for improvement, clear next steps or action items. 
It should be easy to understand, jargon-free, and focus on outcomes. Learn more—how we drive revenue?

What is a good ratio of dofollow to no follow backlinks for a healthy link profile?

A natural backlink profile includes both. While there’s no perfect ratio, many SEO professionals aim for 60–80% dofollow and 20–40% nofollow. A balanced profile looks organic and helps avoid triggering spam filters.

How many dofollow backlinks should a new website aim for?

You should expect a structured process that includes onboarding, goal setting, strategy development, regular communication, execution of campaigns, and performance reporting. A good agency will act as a partner collaborating with you to understand your business, crafting a custom plan, and keeping you informed about progress and results.

How long does it take for a dofollow backlink to impact search rankings?

Vanity metrics are data points that look impressive but don’t directly impact your bottom line, such as social media likes, page views, or email open rates. While they can indicate visibility, they’re not strong indicators of business success. What’s more important are actionable metrics like lead quality, conversion rate, and return on investment (ROI). Looking for more details? Contact us today before your competitors do.

Should internal website links be dofollow or no follow?

High traffic without conversions often points to deeper issues such as: Poor targeting (the wrong audience is visiting), weak calls-to-action or unclear messaging, website usability issues or slow load times, lack of trust signals (like reviews or security).

Your marketing should not just drive visits; it should drive the right visitors and guide them to act.

How can guest posting help in building dofollow backlinks?

You’ll know it’s working when you see measurable progress toward your business goals, more qualified leads, better engagement, increased sales, or stronger ROI. Regular reports, clear KPIs, and consistent communication from your agency are key to evaluating success.

How do dofollow backlinks drive traffic besides improving SEO?

Organic marketing (like SEO, blogging, and social media engagement) often takes 3 to 6 months to start showing results and may take 6–12 months for significant impact. It builds trust and authority over time, and while slower than paid marketing, it often yields more sustainable growth.

How does influencer outreach generate dofollow backlinks?

A good marketing report should cover: Key performance indicators (KPIs) tied to your goals, traffic and conversion data, campaign performance summaries, ROI or cost-per-lead/acquisition, insights and recommendations for improvement, clear next steps or action items. 
It should be easy to understand, jargon-free, and focus on outcomes. Learn more—how we drive revenue?

What is a good ratio of dofollow to no follow backlinks for a healthy link profile?

A natural backlink profile includes both. While there’s no perfect ratio, many SEO professionals aim for 60–80% dofollow and 20–40% nofollow. A balanced profile looks organic and helps avoid triggering spam filters.

How many dofollow backlinks should a new website aim for?

You should expect a structured process that includes onboarding, goal setting, strategy development, regular communication, execution of campaigns, and performance reporting. A good agency will act as a partner collaborating with you to understand your business, crafting a custom plan, and keeping you informed about progress and results.

How long does it take for a dofollow backlink to impact search rankings?

Vanity metrics are data points that look impressive but don’t directly impact your bottom line, such as social media likes, page views, or email open rates. While they can indicate visibility, they’re not strong indicators of business success. What’s more important are actionable metrics like lead quality, conversion rate, and return on investment (ROI). Looking for more details? Contact us today before your competitors do.

Should internal website links be dofollow or no follow?

High traffic without conversions often points to deeper issues such as: Poor targeting (the wrong audience is visiting), weak calls-to-action or unclear messaging, website usability issues or slow load times, lack of trust signals (like reviews or security).

Your marketing should not just drive visits; it should drive the right visitors and guide them to act.

How can guest posting help in building dofollow backlinks?

You’ll know it’s working when you see measurable progress toward your business goals, more qualified leads, better engagement, increased sales, or stronger ROI. Regular reports, clear KPIs, and consistent communication from your agency are key to evaluating success.

How do dofollow backlinks drive traffic besides improving SEO?

Organic marketing (like SEO, blogging, and social media engagement) often takes 3 to 6 months to start showing results and may take 6–12 months for significant impact. It builds trust and authority over time, and while slower than paid marketing, it often yields more sustainable growth.

How does influencer outreach generate dofollow backlinks?

A good marketing report should cover: Key performance indicators (KPIs) tied to your goals, traffic and conversion data, campaign performance summaries, ROI or cost-per-lead/acquisition, insights and recommendations for improvement, clear next steps or action items. 
It should be easy to understand, jargon-free, and focus on outcomes. Learn more—how we drive revenue?

What is a good ratio of dofollow to no follow backlinks for a healthy link profile?

A natural backlink profile includes both. While there’s no perfect ratio, many SEO professionals aim for 60–80% dofollow and 20–40% nofollow. A balanced profile looks organic and helps avoid triggering spam filters.

How many dofollow backlinks should a new website aim for?

You should expect a structured process that includes onboarding, goal setting, strategy development, regular communication, execution of campaigns, and performance reporting. A good agency will act as a partner collaborating with you to understand your business, crafting a custom plan, and keeping you informed about progress and results.

How long does it take for a dofollow backlink to impact search rankings?

Vanity metrics are data points that look impressive but don’t directly impact your bottom line, such as social media likes, page views, or email open rates. While they can indicate visibility, they’re not strong indicators of business success. What’s more important are actionable metrics like lead quality, conversion rate, and return on investment (ROI). Looking for more details? Contact us today before your competitors do.

Should internal website links be dofollow or no follow?

High traffic without conversions often points to deeper issues such as: Poor targeting (the wrong audience is visiting), weak calls-to-action or unclear messaging, website usability issues or slow load times, lack of trust signals (like reviews or security).

Your marketing should not just drive visits; it should drive the right visitors and guide them to act.

How can guest posting help in building dofollow backlinks?

You’ll know it’s working when you see measurable progress toward your business goals, more qualified leads, better engagement, increased sales, or stronger ROI. Regular reports, clear KPIs, and consistent communication from your agency are key to evaluating success.

How do dofollow backlinks drive traffic besides improving SEO?

Organic marketing (like SEO, blogging, and social media engagement) often takes 3 to 6 months to start showing results and may take 6–12 months for significant impact. It builds trust and authority over time, and while slower than paid marketing, it often yields more sustainable growth.

How does influencer outreach generate dofollow backlinks?

A good marketing report should cover: Key performance indicators (KPIs) tied to your goals, traffic and conversion data, campaign performance summaries, ROI or cost-per-lead/acquisition, insights and recommendations for improvement, clear next steps or action items. 
It should be easy to understand, jargon-free, and focus on outcomes. Learn more—how we drive revenue?

What is a good ratio of dofollow to no follow backlinks for a healthy link profile?

A natural backlink profile includes both. While there’s no perfect ratio, many SEO professionals aim for 60–80% dofollow and 20–40% nofollow. A balanced profile looks organic and helps avoid triggering spam filters.

How many dofollow backlinks should a new website aim for?

You should expect a structured process that includes onboarding, goal setting, strategy development, regular communication, execution of campaigns, and performance reporting. A good agency will act as a partner collaborating with you to understand your business, crafting a custom plan, and keeping you informed about progress and results.

How long does it take for a dofollow backlink to impact search rankings?

Vanity metrics are data points that look impressive but don’t directly impact your bottom line, such as social media likes, page views, or email open rates. While they can indicate visibility, they’re not strong indicators of business success. What’s more important are actionable metrics like lead quality, conversion rate, and return on investment (ROI). Looking for more details? Contact us today before your competitors do.

Should internal website links be dofollow or no follow?

High traffic without conversions often points to deeper issues such as: Poor targeting (the wrong audience is visiting), weak calls-to-action or unclear messaging, website usability issues or slow load times, lack of trust signals (like reviews or security).

Your marketing should not just drive visits; it should drive the right visitors and guide them to act.

How can guest posting help in building dofollow backlinks?

You’ll know it’s working when you see measurable progress toward your business goals, more qualified leads, better engagement, increased sales, or stronger ROI. Regular reports, clear KPIs, and consistent communication from your agency are key to evaluating success.

How do dofollow backlinks drive traffic besides improving SEO?

Organic marketing (like SEO, blogging, and social media engagement) often takes 3 to 6 months to start showing results and may take 6–12 months for significant impact. It builds trust and authority over time, and while slower than paid marketing, it often yields more sustainable growth.

How does influencer outreach generate dofollow backlinks?

A good marketing report should cover: Key performance indicators (KPIs) tied to your goals, traffic and conversion data, campaign performance summaries, ROI or cost-per-lead/acquisition, insights and recommendations for improvement, clear next steps or action items. 
It should be easy to understand, jargon-free, and focus on outcomes. Learn more—how we drive revenue?

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Do-follow Backlinks Boost SEO by Passing Authority to Your Site.

Do-follow Backlinks Boost SEO by Passing Authority to Your Site.

Do-follow Backlinks Boost SEO by Passing Authority to Your Site.

Discover how earning quality do-follow links improves rankings, builds credibility, & drives long-term organic traffic.

Discover how earning quality do-follow links improves rankings, builds credibility, & drives long-term organic traffic.

Find how earning quality do-follow links improves rankings, builds credibility, & drives long-term organic traffic.

Discover how earning quality do-follow links improves rankings, builds credibility, & drives long-term organic traffic.

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4.9/5 Ratings!

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4.9/5 Ratings!

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4.9/5 Ratings!

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Image of Coozmoo reviews - Google

4.9/5 Ratings!

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